A survey has suggested that mobile usage in Thailand could increase significantly in the upcoming years as a result of the increased interest in digital use that occurred during the pandemic.
Norwegian telecom giant Telenor has conducted a study called “Digital Lives Decoded,” which surveyed 8,227 mobile internet users over 18 years old in Thailand, Malaysia, Vietnam, Singapore, Indonesia, the Philippines, Bangladesh, and Pakistan. The study examined the impact of mobile devices on consumer lifestyles and illustrated how mobile connectivity empowers users.
According to the report, mobile users in the Philippines and Thailand are the most reliant on mobile devices, admitting to having their phones with them at all times.
In Thailand, 82% of respondents stated they anticipated using their mobile phones more in the next year or two, which is higher than the 74% national average. Thais are the least concerned about keeping up with future technological changes at 63%, compared to an industry average of 85%.
Regarding mobile device privacy and security, 93% of respondents in the survey expressed concern about the issue, while nearly 27% expressed a difference in opinion.
About 68% of Thai respondents, compared to an average of 58% for all markets surveyed, stated they felt having mobile phones greatly improved their quality of life. 75% of women respondents in Thailand believe that mobile connectivity widens their work opportunities, increases their income, and gives them better access to education and information, compared to 49% of male respondents.
Telenor said that mobile data usage has more than doubled in most Asian nations since the beginning of the pandemic, transforming how people communicate at work and home. The agency added that the changes in digital use are here to stay, and consumers will continue to immerse themselves in a digital world despite the relaxation of travel and social interaction regulations. (NNT)
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