BANGKOK, 16 October 2014 The Ministry of Commerce is discussing with major manufacturers of everyday goods the possibility of making their products more affordable. They will be offered under a new campaign dubbed ‘Popular Brand’.
According to Commerce Minister General Chatchai Sarikalya, household products will be sold at lower than market prices. The retail scheme is also to be offered as a new year present to Thai people.
General Chatchai has also met with a group of rice exporters and traders. Their focus is on keeping the price of rice stable. For Jasmine rice, they have agreed that the acceptable price should not be lower than 15,000 – 16,000 baht per ton.
The Ministry of Commerce will also propose to the cabinet a new method which will lower the amount of rice entering the market. This may include providing incentives to encourage higher rice stocks, creating a market network to increase rice sales and selling grains at an affordable price in small packages during the festive New Year celebrations
