Audi urban concept car breaks new ground for the brand

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Audi is once again exploring new horizons with the Audi urban concept, a 1+1 seat, ultra-light car for congested urban spaces, and that just about describes all the major cities in Thailand.

The technical study confounds conventional car categories – the Audi urban concept combines elements of a racing car, a roadster, a fun car and an urban car into one radical new concept.  And what is more, it is all-electric.

The Audi urban concept car is not descended from any previous model – its development is based on the strict principles of lightweight construction, efficiency and reduction.  The result is a concept car with no unnecessary weight, and one that concentrates on the pure essence of dynamic motion.

Audi’s city car. Audi’s city car.

The new concept has a sleek body.  The wheels are free-standing, and the surrounding protective plates feature blinking strips of LED lights.  The highly-concentrated look of the technical study, with its forward-urging lines, is dynamic and emotional, and lends a completely new impetus to the Audi design language.

There is room for two people on board, their position slightly staggered and they are seated at a sporty, low level.  All controls and materials are subject to the dictates of ultra-lightweight construction to ensure they convey a unique, sensory allure.  The driver can adjust the steering wheel and pedals for his or her own driving position.  Entry to the car is through the tailgate, while the roof is designed to be maneuverable and slides to the rear to open.  The Audi urban concept rides on 21 inch wheels, increasing the sporty character.

The technology in the Audi urban concept reflects the full capabilities of the brand, especially when it comes to ultra-lightweight construction.  The cockpit consists of carbon fiber-reinforced polymer, which integrates the undercarriage of both seats, so the occupants are held in a secure section, rather like eggs in a container.

Two e-tron electric motors provide the propulsion – providing the ultra-light Audi urban concept with the ability to accelerate powerfully. A lithium-ion battery supplies the energy – ideal for extended city tours.