Tata has decided to postpone the development of the new facility in Thailand. Previously, Tata had announced it will enter the passenger car market in Thailand during the third quarter, when it will introduce the Nano budget vehicle.
This news does not surprise me at all. Tata Xenon pickups have been selling steadily, but not setting the world on fire. The Nano received world-wide publicity as being the cheapest car on the planet, but some reliability problems have left the Nano with a less than stellar reputation. Until sales pick up in India, I do not think there will be any rush to sell this vehicle here in Thailand, to a customer base which is more sophisticated than their Indian one.
