BANGKOK, 22 Oct 2013 The producer of the nation’s most famous instant noodle brand ‘Mama’ has announced that prices of its products will not be raised.
Managing Director of the Thai President Food Company Limited, Pipat Paniengvej, stated that the company has decided not to increase its output despite a rising demand for instant noodles for consumption and donations during the flooding that is still plaguing several provinces.
Mr. Pipat explained that the decision to not raise the production output, unlike the situation in the 2011 flooding, was due to the decline in consumers’ purchasing power which was causing a slowdown in the instant noodle market.
The Thai President Food Company Limited currently maintains prices of the normal size noodles at 6 baht per pack, the same price since the company last raised the prices of its products 5 years ago.