BANGKOK, 8 April 2012 – The 12-day event of Bangkok International Motor Show which attracted a large number of car enthusiasts has finally come to an end, with the total number of new car bookings exceeding 50,000 units.
The show’s organizer Prachin Iamlamnao said that anticipated revenue from the 33rd Bangkok International Motor Show could reach as much as 80-90 billion baht, while the figure of car booking also exceeded the target thanks to a higher confidence in the economy, a non-violent and more stable politics, and a higher purchasing power that has been bottled up since last year’s flooding.
Amidst rising fuel prices, eco cars, which were greatly promoted in the event, attracted much attention from the customers. High-lift pickup trucks were heavily eyed and booked in preparation for possible flooding this year. In addition, nearly 20 high-end luxury vehicles including Rolls-Royce, Lamborghini and Porsche were sold in the event.
Cars from Toyota were booked the most, followed by Honda, Mitsubishi, Nissan and Isuzu.
According to Mr. Prachin, next year’s show would also be organized at the same venue, which is Impact Arena Muang Thong Thani. It would be of the same duration of 12 days, but the exhibiting area would be expanded from 20,000 to 80,000 square meters to provide ample space for the industry to showcase Thailand’s export potential and technologies in manufacturing electric trains, freight cars, energy efficient vehicles such as LPG-powered cars.
