BANGKOK, 16 July 2014, – The Thai Chamber of Commerce has developed a five-point strategy aimed at improving the quality of Thai rice and rice growers, to be proposed to the joint committee addressing economic issues today.
According to TCC President Issara Wongkusonkit, the strategy has been devised in a brainstorming session with all related parties, with a goal to reduce social gaps between rice farmers and other professions, while enabling them to be sustainably self-sufficient.
The five-point strategy included developing the quality of local rice and rice growers through the implementation of His Majesty the King’s sufficiency economy philosophy, applying modern agricultural methods to maximize output while minimizing costs, implementing agricultural zoning, developing quality rice seeds, and improving on marketing by focusing more on promoting the free market mechanisms.
The strategy will be proposed tomorrow to the Joint Government and Private Committee for Addressing Economic Issues, headed by National Council for Peace and Order Chief General Prayuth Chan-Ocha.
