Wait for the high season

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Editor;

Re: PBTA urges members to harness online marketing for low season (PM Friday, 28 June 2013) – It might be good to do more aggressive promotion during the high tourism season. If that’s when people are typically looking for vacations, then go after them aggressively, right? Doing company updates and extra promotions during the slow season is also good business during the busier seasons, though.

Nick

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