To mark the 27th anniversary of the founding of the Dusit brand hotel, Chatchawal Supachayanont, GM of the Dusit Thani Pattaya led his staff on a campaign to donate money to Dusit Smiles for Operation Smiles (Thailand) through proceeds from shirts sold to hotel personnel. The CSR project aims to help alleviate the plight of underprivileged children born with cleft palate and other facial deformities by providing them with the necessary surgery to help them lead a normal life.