BANGKOK, Thailand – THINK NEXT ASIA, in collaboration with TrendWatching, hosted the “Global Trend Summit Bangkok 2024” to explore emerging global consumer trends expected to shape 2025 and beyond. The event, held on August 27 at the InterContinental Bangkok Hotel, brought together over 350 business leaders across Asia. Attendees were provided insights into upcoming trends from world-class experts and Thai business leaders.
The summit focused on key trends, including the influence of AI, soft power in Asia, Gen Z expectations, and the integration of purpose-driven strategies in business. Workshops and discussions offered participants a deeper understanding of how these trends are transforming consumer expectations. Attendees were also given three-month access to the TrendWatching Intelligence Platform for ongoing insights.
THINK NEXT ASIA and its partners aspire to equip business leaders with strategies for navigating these shifting trends. The event stressed Asia’s increasing role in shaping global cultural and technological trends, focusing on translating business purpose into meaningful outcomes.
Supported by major sponsors, including PTT Exploration and Production PLC and The Stock Exchange of Thailand, the summit also underscored the need to stay updated on social and consumer trends in an ever-changing world. THINK NEXT ASIA continues to provide tools and expertise for businesses seeking to grow through trend-driven insights. (NNT)
