Government Spokesperson Chai Wacharonke disclosed that October 24, 2023, at 0900hrs, at the Command Building I, Government House, prior to the cabinet meeting, Minister of Tourism and Sports Sudawan Wangsupakitkosol, Minister of Culture Sermsak Pongpanich, Governor of the Tourism Authority of Thailand (TAT) Thapanee Kiatphaibool, Bangkok Governor Chadchart Sittipunt, and member of National Soft Power Strategy Committee Chadatip Chutrakul, paid a courtesy call on Prime Minister and Minister of Finanance Srettha Thavisin to promote the event “Colorful Bangkok Winter Festival”.
The event is aimed to promote tourism at the end of the year, and boost confidence in traveling in the Bangkok area. Five key activities to be organized under the “Colorful Bangkok Winter Festival” are: 1) “Colors of the Water”: Loy Krathong Festival 2023; 2) Vijit Chao Phraya 2023; 3) Amazing Thailand Passport Privileges; 4) Amazing Thailand Marathon Bangkok 2023; and 5) Amazing Thailand Countdown 2024.
The Prime Minister commended TAT and concerned agencies for the event organization, which would help stimulate tourism activities, and provide the public with year-end happiness and festivity. He also thanked concerned public and private sectors for taking part in organizing the event.
The “Colorful Bangkok Winter Festival” will showcase Thai identities through various activities to be held across the capital. The event is also important as a more tangible move to promote the country’s soft power. Aside from the 5 key activities, Bangkok Metropolitan Administration (BMA), with the collaboration of other public and private sectors, will hold a number of activities under the umbrella of the “Colorful Bangkok Winter Festival” in a bid to boost year-end tourism. The event will be a model for other areas across the country to follow suit. (PRD)