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Out of 145 top tourist destinations for Muslims, Thailand was placed 32nd among popular attractions for Muslim travelers and 5th among non-OIC nations in the Mastercard-Crescent Rating Global Muslim Travel Index (GMTI) 2024. This rating is the same as it was in 2023.
With the intention of making Thailand a center for all dimensions of halal, the Thai government has always encouraged the wide development of the halal economy, encompassing cuisine, travel, fashion, and soft power.
Related agencies have been requested to consider strategies for improving the development of the halal industry, boosting tourism to draw in Muslim travelers, and enhancing Thailand’s standing in this market to match the nation’s potential.
With an estimated 168 million Muslim international travelers—a 5% increase over pre-COVID-19 levels—the Muslim tourism business is predicted to grow rapidly. (PRD)