BANGKOK, 05 October 2015 – Thailand must adjust its tourism policy, focusing on attracting tourists to remain in the Kingdom longer and spend more, said the Tourism Minister, Kobkarn Wattanavrangkul.
The comment was made during the ‘Thailand Moves Forward program’, after the Cabinet had approved the 2015-2017 national tourism plan and a long term tourism strategy.
The strategy involves cooperation from both the government and the private sector to promote secondary tourism destinations aimed at increasing the number of tourists and the time they stay as well as the money they spend in Thailand. The Minister said the move would help generate income for locals through the sales of native products.
She also pointed out that part of the strategy would involve urging those in the tourism sector to conserve water as well as asking tourists to do, so given that Thailand has been facing water shortage crises.
