
Marine inspector Pheerathorn
Naksuk (left) and land transport officer Watchara Jiamanukulkit (2nd left) lead
training covering the master plan for carving up beach service areas, customer
service, environmental conservation, laws governing copyright and trademark
infringement, and beach vendor regulations.
Warunya Thongrod
More than 300 beach chair vendors from Pattaya and Jomtien beaches were given
lessons in customer service and trademark piracy during a training session to
prepare them for the upcoming ASEAN Economic Community.
Deputy Mayor Ronakit Ekasingh led the May 8 session organized by the Marine
Department and regional Tourist Police branches.
Officials noted that police previously have received complaints from tourists
about inappropriate behavior by beach chair and umbrella vendors. Such behavior
included sales of pirated goods, illegally preventing parking in front of their
section of beachfront, rude service, encroaching on other vendors’ areas and a
general messy appearance of their own sections.
The training covering the master plan for carving up beach service areas, an
overview of the AEC, customer service, environmental conservation, laws
governing copyright and trademark infringement and Pattaya beach vendor
regulations.
“Beach benches are the image of Pattaya itself,” Ronakit said. Vendors, he said,
represent Pattaya tourism and well-trained vendors will boost tourism to the
city after the AEC launches in 2015.