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 VOL. V No.38
 Friday 19 September - 25 September 1997
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Shopping Spree

The beautiful “cave” of BJ Wine Cellar

Beauty, Fashion and many other shopping tips by Ariyada

The Boonrawdpanich family has a lot of experience in gastronomy. Though of Thai origin, they spent many years in England running a chain of restaurants. Two years ago they decided to set up a business in Thailand - B.J. Wine Cellar was born.
Rop and Lek, who have been handling the business since their parents returned to England, are planning to celebrate the shop’s second birthday in October. This year they are planning a two-week celebration with special promotions, wine tastings and parties. Already looking forward to it? Don’t worry, they have special promotions every month, offering about 30 different wines for 20%-40% less than the normal price.
A few samples of September’s bargain prices include: South African wines at Baht 595 per 75 ml bottle; French wines in the price range of Baht 365 up to 560; and German wines from 645 and 675 Baht. Best of all, buy five bottles and get one for free.
More French wines priced between 895 and 1950 Baht per bottle; Italian, Spanish and Greek wines with prices ranging between 465 and 1925 Baht are also available.

All in all, B.J. Wine Cellar has about 500 different wines from 12 countries on offer, including Austrian, Portuguese, American, Moroccan, South African, Chilean, Argentinean and Australian wines and sparkling wines in their big, air-conditioned warehouse. Even their delivery trucks are air-conditioned to guarantee good quality always.
“The right treatment is a must to keep the wines fresh,” says Rop. “Still, we also have an exchange guarantee in case a bottle should be spoiled.” The wines are already at very reasonable prices, yet Rop and Lek still try to get even more reasonably priced wines, in order to make it possible for everyone to learn about wine and therefore start to enjoy drinking it.
Rop, the manager, who spent 14 years in England (app. half his life), including 2 years working as a chef and four years in hotel management, has big plans for the future. Besides the shop in Pattaya, Rop has branches in Cholburi and in Rayong, with another one coming up soon in Chantaburi, and wants to expand the main-shop in Pattaya. This month they will start to build a garden restaurant, and will serve barbecue and wines as well as beer and other drinks. Another outlet will be opened in the middle of September at Big C in front of the beer garden at Ruen Talay Restaurant. A cozy corner will be put up for wine-lovers to sit and enjoy a glass of wine or buy bottles to take home.
If one should lack wineglasses, B.J. Wine has them for sale at 125 Baht per glass. Other accessories, like a vacuum wine bottle opener for 950 Baht, vacuum wine saver for 607 Baht, normal cork screws for 95 Baht, ceramic wine coolers for 280 Baht in different colours, bottle stoppers - 3 pieces for 210 Baht and Rapid Ice Cooler for wine bottles for 406 Baht are also available. They have everything that is somehow related to wine.
B.J. Wine Cellar (the main shop) is located on Naklua Road, 571/16 Moo 5. Ask for Rop or Lek, both speak perfect English and will help you in every possible way.


 
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